DS 3 continues to perform well on being one of the most desirable vehicles as acknowledged, for the third year in succession, as Diesel Car Magazine’s annual ‘Best Used Small Car’ in its Used Top 50 awards. Preferred by second-hand car buyers due to its combined appeal of a stylish design, frugal running costs and strong residual values, DS 3 retains the title having also won the accolade in 2016 and 2017.
Announcing this year’s results, Diesel Car Editor Ian Robertson said: “A surprise hit, the DS 3 came out of nowhere and had a big impact on supermini sales. Its chic looks and personalisation options made it a practical MINI alternative, in a package that offered more space and a far bigger boot. It’s good to drive too, with a chuckable nature and pleasant 1.6-litre HDi, e-HDi and BlueHDi engines, depending on year, and with 91 to 118bhp on tap. Equipment levels are generous, especially on later cars, with plenty of ‘surprise and delight’ features like a built-in air freshener.”
Since launch DS 3 has attracted more than 400,000 customers and is testament to the car’s Parisian-chic appearance, its refined drive and the many attention-to-detail features. Customer surveys conducted by the DS brand in Europe* show that some of the main reasons for purchase of a DS 3 are unique and distinctive styling, comfort and technological features.
Mark Blundell, UK Marketing Director - DS Automobiles UK, said: ’We’re delighted to have a hat-trick of awards that salutes the appeal of DS 3 and its many appealing features, key among which are its stylish design and the appealing specification. It’s a good reference for the strong following and desirability that showcases DS 3’s most important qualities. It is important for the DS brand to be recognised for creating luxury vehicles that have lasting appeal and durability to make them a great long-term investment. DS 3 has a certain French je ne sais quoi that charms everyone who has one.’
About DS Automobiles
A French brand born in Paris, DS was officially founded on 1 June 2014. Its ambition is to embody French luxury know-how in its cars. Driven by its outstanding heritage and avant-garde spirit, DS perpetuates the values of innovation and distinction of the first DS, launched in 1955.
Designed for customers looking for a means to express themselves as individuals, the DS Collection comprises DS 3, DS 3 CABRIO, DS 4, DS 4 CROSSBACK, DS 4S*, DS 5, DS 5LS*, DS 6* (* Chinese market only), together with DS 7 CROSSBACK. The Collection features cars that stand apart through their avant-garde design, refinement and attention-to-detail features, advanced technologies and peace-of-mind at the wheel.
Presented at the 2017 Geneva Motor Show, DS 7 CROSSBACK, the SUV by DS with innovation and know-how from Paris, ushers in the second generation of DS models. Committed to high-performance hybrid and electric cars, the Brand will be launching DS 7 CROSSBACK equipped with E-TENSE, the hybrid by DS, in 2019.
All DS products are available from DS Stores and DS Salons. DS also has a flagship store, DS WORLD PARIS and a DS URBAN STORE in the UK, located in the Westfield London shopping centre in White City. DS also delivers a brand experience that goes beyond the products to include ONLY YOU, a collection of exclusive services showcased at the 2016 Paris Motor Show.
DS also supports year-round artistic and cultural activities on the themes of fashion, design, art and gastronomy, respecting and inspired by the values of the DS line. In the UK DS Automobiles is a sponsor of Sky Arts and with gastronomy has Pascal Aussignac as its UK DS brand Ambassador linked to participation and sponsorship at Events-in-the-Sky.