DS AUTOMOBILES: ELECTRIC TECHNOLOGY FROM RACETRACK TO ROAD

DS is accelerating the development of electrified cars. Starting with DS 7 CROSSBACK, it will be releasing a new model every year, all with an electrified version (hybrid or all-electric). DS Automobiles is competing in Formula E - a valuable test-bed for gaining experience and accelerated development. The recent city-located ePrix races held in Monaco, Paris and Berlin, are followed by those in New York and Montreal providing further opportunities to show the advancing technologies that are being tested and evaluated for future production models, with three specific projects already in their advanced stages.

Eric Apode, DS Product and Development director, commented; “DS is entering the electrified vehicles scene. By 2025, more than a third of DS vehicles sold will be hybrid or all-electric. The performance models will be provided by the hybrid versions and the first in the series is DS 7 CROSSBACK E-Tense - the DS vision of hybrid power with 300hp and a 60km electric range”.

Xavier Mestelan Pinon, DS Performance director, explained, “A competition series involving all-electric race cars obviously makes an ideal testing environment for our forthcoming technologies. With each successive race or test-session, we’re accelerating this development and every new component to achieve a better understanding of how to optimise the electric motor drivetrain and the management of energy in particular with cooling in mind.”